Launch · 12 Weeks · Insurance Agencies

Launch a Booking SaaS MVP in 12 Weeks for Insurance Agencies.

Let operators take, manage, and bill bookings online without phone tag. Fixed scope, billing wired from day one, you own the code.

4.9/5 · 200+ products shipped

90-day MVP guarantee

Start my build (319) 519-1314

The 12 weeks reality

If you're a founder targeting insurance agencies and you want a working booking saas MVP in 12 weeks, the question isn't "can we build it?" — it's "what gets cut so we ship?". Let operators take, manage, and bill bookings online without phone tag.

Twelve weeks gives you room for deeper workflows, two-three integrations, and a real beta cohort — without the open-ended timeline that kills most v1s.

By the end of 12 weeks you have a multi-tenant booking saas live in production, Stripe billing wired up, your first design partners onboarded, and a roadmap shaped by real usage instead of hypotheses.

The MVP offer

Founder sprint week 1
Fixed scope, fixed price
Weekly demos (every Friday)
Stripe + multi-tenant day one
Live in 12 weeks
You own code + infra

Book a Founder Sprint

Core v1 features

Calendar with availability rules
Online booking page
Deposits & no-show fees
Automated reminders (SMS/email)
Multi-staff & multi-location
Customer profiles & history

Stack & integrations

Stripe
Google Calendar
Twilio
Mailchimp
QuickBooks

Pricing model: Per-seat + transaction fee

Week-by-week

From kickoff to launch in 12 weeks.

Weeks 1–2 — Discovery + scope

Founder sprint, customer interviews, scope cut, wireframes, fixed quote.

Weeks 3–5 — Foundations + wedge

Multi-tenant data model, auth, billing. The wedge booking saas workflow ships to design partners.

Weeks 6–8 — Depth + integrations

Two-three integrations, advanced workflows, branded onboarding, admin console.

Weeks 9–10 — Beta with ${ind} cohort

Paid beta with 8–12 insurance agencies, weekly iteration on their feedback.

Weeks 11–12 — Polish + public launch

Performance, security pass, public signup with billing and analytics live.

What you ship at launch

Multi-tenant booking saas with auth, RBAC, and per-org workspaces
Stripe subscription billing with trials, plans, and dunning
Calendar with availability rules, Online booking page, Deposits & no-show fees
Automated reminders (SMS/email), Multi-staff & multi-location, Customer profiles & history
Onboarding flow tuned to insurance agencies operators
Admin console for support, impersonation, and refunds
Analytics, error monitoring, and the deploy pipeline
Source code, infrastructure, and full documentation handoff

Founder FAQs

Is 12 weeks really enough to launch a booking saas?+

Yes — when scope is cut to the wedge and demos ship every week. We've launched MVPs for insurance agencies founders in 12 weeks multiple times. The trick isn't building faster, it's saying no to features that don't matter for the first 10 customers.

What if we miss the 12 weeks deadline?+

Scope is fixed in week 1, so the only way to slip is scope creep — which we flag immediately. If something genuinely surprises us, we re-quote transparently and you can decide to push the date or cut scope.

How much does a booking saas MVP cost in 12 weeks?+

Fixed-price after week 1 discovery. The number depends on integrations and surface area — we quote a range in the founder call and a hard number after the sprint. Most founders pay less than 6 months of two-engineer salaries for a production MVP.

What stack will you use?+

TypeScript end-to-end (React + Node/Edge), Postgres, Stripe, a serverless or edge platform. The result is something your in-house team can pick up without retraining and that scales without rearchitecting.

Do we own everything?+

Yes — source code, database, infrastructure config, design files, and the domain are yours from day one. No vendor lock-in.

Selected work